
Yango Group Establishes First African Office in Abidjan to Power Pan-African Expansion
Yango Group, a Dubai-based industry-agnostic technology company, has established its first African regional office in Abidjan, Côte d’Ivoire, marking a pivotal step in its seven-year journey on the continent. The office, which will serve as Yango’s continental headquarters, is designed to coordinate its expanding operations across Africa and solidify its commitment to localized digital innovation. The company already has 200 employees based in Abidjan, with plans to scale local capabilities further in the coming year [1]. CEO Daniil Shuleyko emphasized that the new hub represents a “new chapter” for Yango in Africa, aligning with its strategy to deploy global technologies while remaining “rooted in local realities” [2].
Yango’s African operations, which began in Côte d’Ivoire in 2018, have since expanded to 16 countries across the continent. The firm offers integrated services through its Super App, including ride-hailing, food delivery, e-commerce, digital payments, and navigation. By combining global infrastructure with hyperlocal adaptation, Yango aims to address regional challenges such as urban mobility and financial inclusion while creating economic opportunities for drivers, small businesses, and users. The Abidjan office will act as a coordination and innovation center for these efforts, tailored to African market needs [2].
A key pillar of Yango’s strategy is the Yango Fellowship program, now extended to a pan-African scale. Originally launched in Côte d’Ivoire, the initiative seeks to equip hundreds of thousands of young Africans with digital skills to drive sustainable tech adoption. Abidjan will now serve as the regional coordination and training hub for the program, reinforcing Yango’s focus on talent development as a foundation for long-term digital transformation. Shuleyko highlighted that investing in youth and skills is critical to building “self-sustaining ecosystems” and empowering the next generation of African tech leaders [2].
The company’s approach reflects a broader vision of bridging global innovation with local communities. Yango positions itself as a provider of “seamlessly integrated daily services,” reshaping cutting-edge technologies into accessible solutions for diverse markets. Its services span sectors like ride-hailing, delivery, and foodtech, with a focus on creating platforms that strengthen entire value chains. By prioritizing local adaptation, Yango aims to differentiate itself in a competitive landscape where established players dominate key verticals [2].
Côte d’Ivoire’s growing prominence as a West African tech and business hub aligns with Yango’s strategic goals. The country’s improving digital infrastructure and youthful population present opportunities to scale services while addressing regional challenges. However, Yango’s success will depend on navigating regulatory environments and maintaining user trust as it expands into new markets. The firm’s emphasis on integrated platforms, such as its Super App model, aligns with regional trends toward digital convergence, potentially enhancing user retention and adoption.
Yango’s expansion underscores a shift in global tech strategies toward emerging markets. By embedding itself in local ecosystems and fostering talent, the company aims to create value for both its business and the communities it serves. This approach, if sustained, could position Yango as a key player in Africa’s digital economy while reinforcing Dubai’s role as a gateway for international tech firms seeking to enter the continent.
Sources:
[1] [Title: Dubai-based Yango opens first African office, extends its fellowship to Africa] [url: https://technext24.com/2025/07/25/yango-opens-first-african-office-abidjan/]
[2] [Title: Yango Group opens a new regional office in Abidjan to power African growth] [url: https://africanmediaagency.com/yango-group-opens-a-new-regional-office-in-abidjan-to-power-african-growth/]